Clients are asking me about using news media principles to take advantage of grass roots exposure on social networking. We are in exciting times... times when we can all be reporters and publicists. While for the forseeable future we will continue to get news in traditional ways... economic pressures, technology and creativity are changing the nature of news gathering and news reporting.
Be on the forefront of this cultural shift by getting a Twitter account to publicize your book, your services or products. It's easy: go to www.Twitter.com and sign up for a free account.
You are welcome to follow me! I will give short "tweets" on news and soundbites. Click here and follow the instructions.
Becoming a Better Newsmaker with Soundbite Coach Lorri Allen
Books About the News Media I Recommend
- Be A Newsmaker by Lorri Allen and Linda Swindling
- How to Speak TV: A Self-Defense Manual When You're the News by Clarence Jones
- Speak Like a CEO by Suzanne Bates
- Telling the Story: The National Public Radio Guide to Radio Journalism
- The Crisis Counselor: A Step-by-Step Guide to Managing a Business Crisis by Jeffrey R. Caponigro
About Me
Why this method of communication?
You have to reach people where they want to be reached. And some days we're all just talked out. So we can let our fingers do the dialoguing.
The idea of this blog is to answer questions about the news media from a different perspective. Some media-savvy advice givers will tell you only how to spin, some are too cynical and others just don't have the blend of TV, Radio, Print and PR experience that I've been blessed--or cursed!--to gather.
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